Founded out of HauteLook as a recurring revenue e-commerce business that featured new premium shoe styles each month and matched them with customers for their monthly shoe fix. Post Nordstrom acquisition of HauteLook, the site and brand were spun out as their own company, expanding the brand with a presence at Nordstrom stores around the country and making the shopping experience more accessible online. In 2017 the company was acquired by Camuto Group.
