The Black Tux

• Company: The Black Tux
• Type: E-Commerce & Retail
• Role: CTO
• Duration: 2015-2018
• Description:
  • Redefining the men’s formalwear rental space through premium product and a state of the art customer experience. From Fit AI, to multiple look and multiple participant events, the entire shopping experience is customized for a shopping online for your tuxedo or suit and all of the accessories.
  • Expanded technology department from 7 to 30
  • Rebuilt e-commerce architecture on React/Redux and Microservices
  • Streamlined the customer experience using Machine Learning for a new Fit experience and rebuilt from scratch the concept of renting online for wedding parties
  • Built out two fulfillment centers with state of the art automation and enterprise tooling
  • Utilized Nordstrom relationship to launch 14 Shop-In-Shops within Nordstrom Stores branded The Black Tux
  • Launched 6 stand-alone showrooms
  • Created the first strategy roadmaps and department budgets
  • Coordinated with leaders for multiple other departments